Commercials that leverage slow-motion footage and a voice-over about how the chain lives up to the hype arrive as competitors focus on affordability.

A new ad campaign launched in New York has the goal of shifting the value perception of the fast-casual brand.

Here's a quick recap of some of the biggest recent dining news, including the opening of a barbecue and closure of two iconic ...

In a leadership shakeup, the diet company says CEO Sima Sistani would leave her role effective immediately. Tara Comonte, a ...

The pilot, announced on Tuesday, would take place in Dallas, Texas, and mark Serve's entry into the market. The tie-up will ...

WeightWatchers announced the departure of CEO Sima Sistani, effective immediately, and board member Tara Comonte, former ...

An activist investor that has acquired a 10% stake and wants Portillo’s to make key changes to its business as it grows, ...

Autonomous sidewalk delivery provider Serve Robotics has partnered with on-demand drone delivery provider Wing Aviation to ...

In a new entry into the world of bizarre promotional tactics, burger joint Shake Shack and laundry detergent Tide have teamed up with a unique offering. Now through Wednesday, July 31, Shake Shack is ...

Carnesi, a Texan by birth who’s lived in Brooklyn for over a decade, was tasked with reimagining the diner’s menu. What she ...

Lil Nas X, Peso Pluma, Shaboozey, The Kid LAROI, and Vinnie Hacker teamed up with YSL Beauty to star in a creative series for ...

Directed by film and photography duo Peden+Munk, the commercials feature slow-motion action shots and a voiceover that swells in intensity as it describes every detail of Shake Shack burgers to ...