Godzilla is in the building. And the building is Fender Flagship Tokyo, the US brand’s temple to the guitar that opened in 2023 in the heart of Harajuku, and is on track to welcome its millionth ...

ZZ Top have recorded some great blues songs over the years – none of them better than the one on which Billy Gibbons played a Stratocaster gifted to him by the most revered guitarist of them all. It ...

If you purchase an independently reviewed product or service through a link on our website, Variety may receive an affiliate commission. When Fender reached out to Khruangbin‘s Laura Lee and Mark ...

Fender Japan has expanded its range of distinctly, well, Japanese offerings with the Sakura Telecaster – a jaw-dropping electric guitar inspired by the country’s trademark cherry blossoms. Three ...

Fifty years ago in March 2025, the Japanese company Sanrio introduced Hello Kitty to the world. Designed by Yuko Shimizu, the familiar anthropomorphised cat character has transcended cult status and ...

The Fender Custom Shop Limited Edition Masterbuilt John Frusciante Stratocaster is a powerful and visually striking addition to the Custom Shop’s catalog. This Masterbuilt, bespoke Fender guitar is a ...

To celebrate the guitar’s 70th birthday, Fender has released a Limited Edition 1954 Hardtail Deluxe Closet Classic, complete with gold hardware, for more opulent collectors. Fender Musical Instruments ...

When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. Now you might be thinking, Rush fans with an HSS Strat. That’s a heckuva niche demographic?

If your Stratocaster collection has just begun, you can still benefit from installing upgraded pickups. Our Sam Ash techs have performed pickup installations on budget friendly Squier Stratocasters ...

Doesn't actually make you Jimi Hendrix. Vintage guitars are expensive because most people who play guitar grew up hearing them, seeing them on TV, and dreaming of owning a real one someday. This fact ...

Here we are with another guitar review. I usually open these reviews with this when I post guitar reviews because I know our focus is consumer technology. While I love technology, particularly TVs, ...

In celebration of what would have been Grateful Dead founding member and guitar virtuoso Jerry Garcia’s 80th year, Fender Custom Shop made a special announcement. The famed instrument makers will ...