News

Cracker Barrel co-founder fears new logo, interior changes could hurt company

Cracker Barrel’s decision to update its menu, redesign its restaurant interior and change its logo has caused outrage across ...

Cracker Barrel crackup: How the culture wars are upending corporate branding

For America's big brands, there is little profit in the culture wars: It is simply too easy to lose customers by taking sides ...

Cracker Barrel exec went on to sit on HRC Business Advisory Council

Former Cracker Barrel employee Steve Smotherman led an LGBT resource group and worked with the Human Rights Campaign to ...

'Make Cracker Barrel Great Again': Byron Donalds calls Cracker Barrel rebrand 'woke'

Florida Congressman Byron Donalds criticized Cracker Barrel's rebranding as "woke" on social media. While some customers ...

Dems, Gavin Newsom roast new ‘cheap’ Cracker Barrel logo on social media

The Democratic party and California governor joined the backlash against the Southern restaurant chain’s new design.

'It looks horrible' | Cracker Barrel unveils new logo as customers question modern rebranding efforts

The logo change accompanies the launch of Cracker Barrel's fall campaign, "All the More," which features a partnership with ...

Country music star teams up with Cracker Barrel amid controversy: ‘Has always felt like home to me’

Cracker Barrel has a new spokesperson. Jordan Davis is now apart of a “All the More” campaign with the hopes of patrons ...

Cracker Barrel backlash: Americans 'sick of having our culture and heritage stripped from us,’ Starbuck says

Conservative activist Robby Starbuck criticized Cracker Barrel's rebranding efforts and corporate policies, claiming the ...