The late Jim Fagan, whose iconic voice became synonymous with NBC programming in the ’90s, will be part of NBA coverage going forward – thanks to artificial intelligence.. The AI-generated ...

The late Jim Fagan's iconic voice defined National Basketball Association (NBA) promos throughout the 1990s and early 2000s — and now, NBC is bringing that voice back from the dead using AI.. In ...

Jim Fagan was the narrator for NBA on NBC from 1990-2002, ... NBC will use AI voice of Jim Fagan, who died in 2017, when NBA returns to network. Jordan Mendoza, USA TODAY.

It’s happening right now to beloved sportscaster Jim Fagan. Fagan died in 2017, but NBC is planning to give him his job back this upcoming season, per TheWrap .

LOS ANGELES — Many people remember the late Jim Fagan as the rugged voice that proudly informed 1990s and early-2000s basketball fans that they were watching the NBA on NBC.

NBC announced Tuesday it will recreate the voice of former NBA announcer Jim Fagan, who died in 2017, using AI generation tools for "select title sequences, show opens, and promos for its upcoming ...

The NBA plans to bring back an iconic voice when it returns to NBC for the 2025-26 season. The Athletic's Andrew Marchand reports that the league will bring back the voice of the late Jim Fagan.

The legendary NBA on NBC narrator passed in 2017, but he'll still be a part of NBC's new basketball coverage.

Jim Fagan was the narrator for NBA on NBC from 1990-2002, ... NBC will use AI voice of Jim Fagan, who died in 2017, when NBA returns to network. Jordan Mendoza, USA TODAY.

The late Jim Fagan's iconic voice defined National Basketball Association (NBA) promos throughout the 1990s and early 2000s — and now, NBC is bringing that voice back from the dead using AI.. In ...

NBC Sports is using AI voice synthesis technology to bring late announcer Jim Fagan's iconic voiceovers to its upcoming NBA coverage, hearkening back to the Michael Jordan era.