Controversy around ultra-processed foods (UPFs) continues to grow, especially with mounting scientific research as well as ...

Trendspotting ​ “AI is like having a crystal ball for flavour trends,” says GanChoudhuri. By scanning the data landscape, AI ...

The 140-year-old chocolatier is shaking up its branding and product lineup to capture the attention of Gen Z consumers, ...

Bursting onto our shelves and socials with eclectic flavours and novel textures, freeze-dried candies are set to be the ...

Earlier this month (September 2024), Protein Candy launched what it claims to be the world’s first ‘super candy’, introducing ...

Colour, though often seen as a small detail in confectionery, plays a significant role in shaping product perception.

As demand for allergen-free treats surges, confectionery brands are moving beyond dairy and gluten-free, offering safer options that cater to a growing consumer base with multiple food allergies.

Sweet-treat gift-giving creates engagement and brand loyalty, so it’s no wonder many global brands are tapping into the purchasing driver.