The battleground states have a massive population of sports fans, says Sam Vangelovski, political strategy lead at Sharethrough, an Equativ company and ad exchange.

Jeff Bezos's failure to endorse a candidate normalizes Trump and his actions and undermines the newspaper's stories on them.

Building on earned media and analytics work, Mitsubishi Motor Sales of Canada and NP Digital will work with Ogilvy, which has been selected for creative production.

According to a Harris Poll survey 48% of Gen Z admit they have lied to someone close to them about whom they've voted for. That compares with 38% of Millennials, 17% of Gen X and 6% of Boomers.

With more than two-thirds of its client roster failing to align with global standards for climate policy compliance, Interpublic ranks worst among the major holding companies, according to an analysis ...

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ChatGPT users who previously signed up for the waitlist for the search service can now search the web. The company said in a post on Thursday the move brings search through SearchGPT directly into ...

An Advertiser Perceptions survey found 74% of execs believe the marketplace needs to agree on a provider "shortlist" and that ...

Yard NYC teamed with the New York Road Runners organization to create the omnichannel campaign for this year’s New York ...

Sports play-by-play announcers and analysts too often ignore games in favor of holding conversations with each other full of ...