Iconic advert for Hovis bread from 1973 of a boy on a bike
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Mail Online
Iconic advert for Hovis bread from 1973 of a boy on a bike
The advert was filmed in 1973 on the famous Gold Hill in Shaftesbury, Dorest. Sometimes described as 'one of the most romantic sights in England'. Directed by Ridley Scott, it was voted Britain's favourite advertisement of all time.
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🍞🇬🇧🚲👦 Timeless. Goosebumps. Legendary. This isn’t just any ad — it’s the Hovis masterpiece. A young boy in the 1800s buys a loaf of bread and begins a journey through time. 🚪➡️ From Victorian streets to the trenches of WWI ⚔️, the suffragette marches ✊, WWII’s resilience 💡, the roaring 60s 🏆, the struggles of the 80s 🛠️, and finally into modern life — all with one loaf in hand. 🎥 Directed like a mini epic movie, every step blends history, memory, and emotion into 2 minutes of pure stor
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